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Wednesday, December 2, 2009

Why Should You Use Online Videos to Promote Your Car Dealership?

By John Harvey

Online videos are a great way to promote your products, services and even sales people. Still many car dealers have either never heard of video search engine optimization or if they do, don't know how to do it.

A few companies do a wonderful job implementing video search engine optimization (VSEO) for car dealerships in the United States, increasing the visibility of their services and car inventory. Video search engine optimization can actually be called today's number one most powerful internet marketing tool.

Think about it. Would you rather read about a car dealer or a used car dealership or would you rather see a video testimonial of a current customer? Video can help you so much with you car business. You can show potential customers videos about your inventory, your present sale force in action, events at your dealership, introduce them to you dealership or like state above show them some video testimonials.

By watching your videos, a potential customer could learn about your sales people, look at some of your inventory and gain a first impression of your dealership, all within a few minutes.

And while this thought might be scary at first, because you put yourself out, most car dealers understand the incredible opportunity. We have seen very creative, informative and sometimes even humorous car videos.

A good video presentation will offers not just a great service to your potential customers, it will also give you the opportunity to get traffic from sources that you haven't tapped into until now. Video engines have an enormous amount of visitors and if your video is successful, you will be able to redirect some of that traffic straight to your website.

When you think about the advantages that free traffic from search engines and social media websites can have for your business, you realize that video search engine optimization is an incredible marketing tool. With the right support you will get results that your own domains and car dealer websites could never obtain on their own.

Read more about VSEO and the opportunities it presents. This field is still wide open, but because many car dealers are catching on to this powerful marketing strategy, it's just a matter of time until there are so many car videos out there that it will become difficult to rank highly in the search engines and video engines. - 21396

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