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Tuesday, November 3, 2009

Reasons of High Market Success of Lexus RX 450h

By Danny Green

It has been long time that hybrid cars were launched for the first time. With the passage of time, the popularity and craze for these cars has increased due to their advanced features, and remarkable performance. The features present in these vehicles are incomparable, and have boosted the automobile industry a lot. Lexus RX 450h is now a benchmark for all the hybrid cars, as it gives matchless performance, unique luxury features, and a memorable driving experience.

There are numerous reasons for the high market success of the vehicle such as, increased safety features, and great fuel economy. As the world is going through an economic slump, everyone is trying his best to reduce as much expenses as possible. Hybrid cars with their higher fuel efficiency and environment friendliness have become the most convenient solution for personal transportation in the modern world.

The great fuel economy and enhanced safety features are the several factors, which add to the popularity and high market demand for these cars. The economic decline throughout the world has compelled every one to reduce the expenditures in order to meet the requirements in a decent way. The best solution of this problem is the hybrid cars, which have remarkable safety features, and are environment friendly as well. They are the best means of personal transport.

When it comes to market competition, it is more like the survival of the fittest. The products, which offer better features, at lower prices, with good quality are generally the market leaders. Similar is the case with the Lexus RX 450h, as it provides all the features of a luxury vehicle such as, optional leather interior, Mark Levinson sound system, and a fully featured entertainment system.

It is a family vehicle indeed. It has remarkable safety features such as anti-locking door system in case of any misfortune, and an air bag system, which consists of 10 air bags. All these features make it a survival market product with high market demand. On the other hand, the fuel economy is another remarkable feature of this car responsible for its increasing popularity in the consumer market.

There is a highly developed air bag system, and an anti-lock braking system, which detects the probability of collision with the help of radar system. Moreover, the air bag system also activates in order to increase the safety of the passengers. Furthermore, the aspect of passenger safety is highly desirable by the consumers. The pre-collision system is the latest feature facilitated in this car. Thus, this feature makes it an ideal family car.

Another great feature of Lexus RX 450h is the use of touch remote technology, which consists of a small device that is used to control the climate, entertainment, and navigation functions of the vehicle inside the cabin. This gives an overall modern and sci-fi look to the car and is also playing an active part in the popularity of the vehicle.

The car is equipped with all the necessary, and latest features, such as Bluetooth connectivity, and a CD player, which adds much to the entertainment for the passengers. Moreover, there is LCD for the passengers sitting on the rear seats. The company also provides Mark Levinson sound system, and entertainment screens for the entertainment lovers. The reputation of the company adds much to the highly developed features of this model, and thus, the demand for Lexus RX 450h increases enormously. - 21396

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