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Thursday, October 22, 2009

Asian Cars Rule Pakistan's Auto Industry

By Christopher Byrd

Quite a few years ago come across a broad spectrum of vehicles in Pakistan was not thinkable, with Toyota as the most important automotive maker. However, the last many years has been witness to a enormous upsurge in the range of makes for prospective customers to choose from. Partly because of home factories being set up and an swell in reconditioned imports, a more distinct collection of vehicles can be seen on city streets.

Toyota is still the major automotive maker in Pakistan with widely known brands like the Corolla outselling all other makes. Toyota has gained a status of surety all through the numerous decades of its market presence here and as a consequence, enables individuals to acquire good resale rate in the second hand automotive sector. Though not prized for its style Corolla has lost significant market share to sportier, finer looking models like the Honda Civic.

The Honda Civic is a close aspirant for the top spot but in spite of countless years in Pakistan, it still ranks second. Prized for its shape and opulence, the Civic has become somewhat of a status icon for the Pakistani elite. It has debuted several brands in Pakistan with each one being more triumphant than the earlier one. Honda models also attain good resale price in the refurbished auto sector and are regularly purchasable in print media and online classifieds.

Suzuki has a couple of considerably well-known brands in the hatchback and coupe class by the name of Khyber and Mehran, respectively. These automobiles are very reasonably priced and satisfy salaried individuals with tight budgets. They are also exceedingly affordable to obtain and manage, with brand new and utilized spare parts easily found in the market. Though they do not sell the same exceptional quality offered by Toyota and Honda, these automobiles are sturdy and are effective cash savers.

Other makes that have also become moderately well established include a extensive line of Toyota models as well as different makes like Mercedes. Despite being offered in a more limited range and imported from other areas, these vehicles have become substantially more widespread in the last few years.

It is obvious that Pakistans automotive sector is predominantly controlled by Asian automotive companies and though a small number of European, American and Korean automobiles have been there for a few years, there is a enormous lag between them and the principal vehicles made by companies like Suzuki and Toyota. Though Honda suddenly obtained market share only some decades ago, the conditions were substantially different then and for International automotive companies to get a serious portion of the business will be a substantially more difficult mission. - 21396

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