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Thursday, April 30, 2009

Automotive Electronics - USB and Bluetooth blend is still the topic of

By Zou himfr

At present, all greatest automotive OEM connectivity have been answered, but now all the motor vehicles worldwide sales offer Bluetooth (Bluetooth) with the USB connection. Beginning of the 21st one 100, you would surely consider that motor vehicle manufacturers have to get concurrently the aspirations of consumers: All portable inventions can bind to their cars.

However, you may be wrong.

Bluetooth is still a problem of "standards." Consumers and car dealers are being or have experience of linking the situation, some people experience wow, some are desperate to experience. Many OEM companies are still looking for way to connect, although some manufacturers have managed to solve this problem.

This subject has now become more than ever clear, iSuppli Corporation in Paris to visit a motor vehicle dealer. Two respondents Fiat dealers, rudimentally on the Blue & Me result for deficiency of expect, the program is a aggregation of USB and Bluetooth. And a Ford broker is stated that its sales in the sales of a Bluetooth binding has not ran into any problems.

Bluetooth has yet to be hot pursuit

Bluetooth is a de facto power of the magnificent technology. When a Bluetooth attachment to work when buyers are not cognizant of any of the nearly solely expertise, running in good condition.

Technology and consumer electronics should be working on the car immediately to meet the demand. You rotate the key started the car. Look forward to working with the gap between actual performance, Bluetooth helps to explain why people are still fighting for acceptance.

It is interesting that only in the United States does Bluetooth only accepted by the firm - without reservation. iSuppli Corporation acquired the technical report, based on preliminary data, the 2008 series cars in North America, 52% of the installation of the Bluetooth, and 2009 series models of the proportion rose to 86%. In contrast, Japan still seems skeptical of Bluetooth, the 2008 series models Bluetooth installation rate of 36 percent, a slight increase in the 2009 series to 42%. Of course, in Japan, domestic technical problems may be a significant factor, including the existence of alternative wireless connectivity solutions. In Europe, the 2009 series models in the installation rate of Bluetooth is 62%, higher than the 2008 series of 48%.

New baseline

Behind these phenomena, the supplier relationship is changing. Compatible handheld devices has become a new benchmark.

Car manufacturers have been aware of the need for the lack of compatibility of a wide range of Bluetooth handheld device solutions for those costs. Only be able to fully test and able to demonstrate a wide range of handheld devices compatibility suppliers, OEM customer can win.

However, the introduction of Bluetooth OEM trials compatibility is not only a handheld apparatus, handheld apparatus or compatibility matters is a deeper appearance. Automotive commerce unit shipments of somewhat reduced, has directed to several semiconductor manufacturers for the automotive commerce to stop the possibilities suggested by Bluetooth technology.

These businesses may be making mistakes. Government security guidelines promulgated by the stimulation, the Bluetooth automotive market shipments by 2010 will come to 10 million. To open up vehicle market, the difficulties faced by manufacturers, the wireless telephone market set the pitch for the merchandise development, and actually is being tended to integrate GPS, shortly will be integrated Wi-Fi. Opportunities on the automotive market, in the force cooking appliance natural environment like procurement, GPS and Wi-Fi is expected to be very high charges dispensable (nice-to-have) function.

There is no suspect that the actual battlefield requests for paid job Bluetooth headsets and handheld inventions is the portable market, the size of these markets to billions of dollars at every turn. CSR, Parrot and vitality, for instance Renesas Technology vendors, or a least gain from market integration. The prevailing market did not rest a small number suppliers. - 21396

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